Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas to designer clothing at one of the UK's most renowned department stores. Find brands such as Reformation, Rixo, and Ganni, along with beauty and homewares, tech and much more.

ASOS offers over 850 brands across petite, tall and curve ranges. Popular with the masses, Oh Polly stocks two-piece sets and body-con dresses, while the cult favorite Nasty Gal focuses on vintage-inspired styles. BooHoo the fast-fashion juggernaut, provides affordable womenswear.

ASOS

ASOS was founded in 2000, with the trendy shopper in their twenties as its target audience. The company was able to raise funds to start its business by selling low-cost replicas of popular styles, like those worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to concentrate on clothing because it would provide the highest returns.

The ASOS website offers a broad range of sizes and products including maternity and extra size clothing accessories, shoes and stationary. The ASOS website also offers various fashion guides, #AsSeenOnMe and other content that can encourage. Customers can also add items to their wish list and create private boards to keep track of their favourites.

ASOS's mobile app provides an effortless shopping experience with saved items sync and quick checkout. Its app also displays stock information, which helps prevent disappointment when items are out of stock. This feature is an excellent example of how retailers can make use of online shopping online site clothes to increase customer engagement and build loyalty.

George at ASDA

Established in 1989, George is Asda's fashion label that sells clothing for men, women and children. The brand offers a variety of reasonably priced and ethically sourced clothing. Customers can shop on the internet, in more than 500 Asda stores, and on the George Website.

The collection is influenced by the 'quiet trend and includes pieces made from cotton, linen and silk blends. The collection includes slouchy suits as well as printed co-ords and ribbed separates. Prices start at 12 pounds (for a 100% Supima Cotton T-shirt) and can go up to 77 pounds (for complete suits).

As a fast-fashion retailer, ASDA George creates new store planograms and guidelines "generally every six weeks". The company uses Visual Retailing's retail software to modernise and future-proof its planning process. This enables it to send briefs and visual layouts of merchandising with incredible speed and simplicity. It also increases efficiency. The company also makes use of StyleShoots all-in-one photography equipment, which instantly remove garments from their backgrounds and can be uploaded into the Visual Retailing system for instant use in VM layouts. This can help increase merchandising compliance and ensure that all its stores have the identical information.

Debenhams

Debenhams, one of the UK’s oldest department store chains offers an array of clothing and other items. It has a broad selection of brands, and also regular discounts and sales. Additionally the company provides a variety of services to help customers find what they're seeking.

The retailer started in London in 1778, as a drapers' shop. Through the years, it has evolved into a large chain of department stores with global reach. It is a renowned fashion retailer that is known for its exclusive brands and designer clothes. It also has a large online presence.

While a few Debenhams stores have closed due to the COVID-19 epidemic, it continues to operate online. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase underscores the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more nimble online counterparts. This trend is expected to continue as physical store sales are expected to decrease.

Topshop

Topshop is a fashion retailer that sells men's and women's clothes as well as accessories. It has a number of different collections, including Collections, Boutique and Style. The company offers stylist services that recommend clothes according to the individual's style. This is a great option for people who are unsure or newbies.

In the past, a trip to the London's Oxford Street was a teenage girl pilgrimage equivalent of visiting Lourdes and Boohoo, with the flagship store's spacious interior filled with makeup, shoes and clothes to peruse as you navigated its escalators with mirrors to the beat of pounding house music. The business's fortunes changed for worse and now it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, online Shopping and Boohoo -- could be heading towards collapse (Yahoo Finance, 2012).

The most distinctive selling point of Topshop was that it was the closest high-street shopper could get to catwalk fashion. But this was the reason it went under. Asos and Boohoo began to offer the same fashions at a cheaper price. Shops were shut down by the thousands.

Missguided

Missguided is a UK fashion site that sells trendy pieces inspired by celebrity style. The website is feminine, with a an all-white and pink theme. It also features different female models and clothing items on its webpage. The site offers free next-day delivery as well as students can avail a discount for customers.

The site is targeted at the 16-34 age group and has many products. The brand is a rival of Boohoo which is a fashion retailer which also sells trendy clothes to the same audience. The website features bold headings that include pictures of clothes. Boohoo allows customers to sign up to their newsletter and receive updates about new products.

Nitin Pasi was the founder of the company, describing the style as "Kardashianesque". In 2022 Missguided was placed in administration, owing millions to its suppliers. The business was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo is an online retailer of fashion-forward fashions based in Manchester, was founded in 2006 by Mahmud Kane and Carol Kane. It has customers in over 100 countries. Its own brand of fashion clothes is designed and made mostly in the United Kingdom. In addition to its own label, the company also carries brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a model that maximizes profits by selling to a young demographic who seeks out the latest and trendy clothing at a low price. This demographic, which consists of people under 30 years old, represents a massive market segment in the world.

Boohoo employees are able to enjoy a variety of benefits that include pension plans as well as bonus schemes. The company focuses on employee health with gyms on-site and free health cash plans, and mental health support. The company is well-known for its commitment to size-inclusivity. It offers comprehensive size charts for clothing sizes to aid shoppers in finding the perfect size.

Amazon

As the world's largest online store, Amazon's UK branch offers a vast range of clothes, shoes and accessories. You can also purchase groceries, household items, and DIY tools. The site also offers an extensive selection of international brands and products.

Other e-commerce shops worth checking out include River Island for fashion-led pieces inspired by catwalks and the fashion of celebrities, Mango for affordable yet stylish Spanish clothes that appear like a lot higher priced than they actually are and Lavish Alice, which is a top choice for designer inspired styles that can be worn dressed up or dressed down days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

John Lewis, a department store chain, is another must visit for fashion lovers. Their selection includes cosmetics and cutting-edge electricals. They also offer a broad assortment of household items, such as unique tea caddies.